Drive urgency towards priority titles premiering in December, reminding potential and existing subscribers that Disney+ is a must-have for the very best in family entertainment.
THE SOLUTION
Disney+ has the family series & movies everyone wants, and we brought this message to life, letting the characters tell the story themselves.
Our responsibilities included creative & art direction, copywriting, editorial, design & animation and overall project management for a series of :30, :15 and :05 streaming and radio spots customized for U.S., Canada and Mexico.
In all, 28 unique deliverables were created and delivered over the course of two and a half months.
No matter where you go, it always feels like home on Disney+.
The result…Content that hits home for would-be and current subscribers, alike.