DSC+ – Naked & Afraid

DISCOVERY+ CONNECTED TV PROMOTION NEW SEASON LAUNCH THE ASK In this show, they bare it all. But in the world of promotion, that’s not possible. THE SOLUTION So, we turned melons into melonade, and literally placed the series’ heavy social engagement over certain body parts. Not only a nice tease it was a way to […]

CBS News – Image

CBS NEWS TV Image BRAND IMAGE SPOT THE ASK As the world reeled from the onset of COVID 19, CBS News wanted viewers to know that they shared both their challenges and their resolve. THE SOLUTION Using deeply relatable still imagery of CBS News team members in the field and at home woven together with […]

Motional – Product Reveal

Motional PRODUCT REVEAL PRODUCT REVEAL SOCIAL THE ASK The future of transportation starts now. PR firm, LEWIS, came to Viewpoint looking to create product announcement videos for autonomous vehicle company, Motional. THE SOLUTION We began with a top-secret video shoot romancing Motional’s newest self-driving vehicle. We then assimilated that material into footage of everyday people […]

First Look Media – Press Freedom Defense Fund

FIRST LOOK MEDIA • PRESS FREEDOM BRAND ANTHEM THE ASK PFDF provides legal support for journalists, news organizations and whistleblowers that are targeted unfairly by powerful figures and governments. They needed a riveting video to raise awareness for their critical mission. THE SOLUTION Absent much footage, we distilled this complex story into a powerful narrative […]

Investigation Discovery – Brand Image

INVESTIGATION DISCOVERY • BRAND TV BRAND CAMPAIGN BRAND IMAGE THE ASK Investigation Discovery came to Viewpoint seeking a brand campaign establishing its place as America’s #1 true crime network. THE SOLUTION “Something no one has ever seen before!” Carrie Sullivan, Creative Director This award-winning image campaign gave audiences a new perspective that literally ripped the roof off […]