TRUE CRIME

MAKING CRIME TIME PRIME TIME

Viewpoint has worked with some of the best and biggest in the True Crime genre, partnering with the likes of ID and A&E to build brand awareness and drive tune-in for series and movies. The key to successful work is understanding the audience’s participatory relationship with the genre – putting on their detective hats as they watch – as well as, the deep emotions they experience while they view. Our goal is always to defy their expectations and give them new points of entry into the material.

The work we’ve done has spanned investigations old and new. We have shot and directed original shoots, manipulated drone footage, built 3-D crime boards, and elevated existing footage using pure editorial and design. 

INVESTIGATION DISCOVERY
BRAND ANTHEM
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An aerial view of a person swimming in the water near a sailboat.
INVESTIGATION DISCOVERY
THE VANISHING WOMEN
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The vanishing women true crime poster with a river in the background.
A&E
TRUE CRIME IMAGE
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The most groundbreaking true crime work.
ABC NEWS
THE LAST DEFENSE
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An image related to true crime showing a ruler with blood on it.
A&E
COLD CASE FILES
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Three pictures of a woman underwater with a clock, hinting at a true crime investigation.
OXYGEN
FLORIDA MAN MURDERS
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A canoe in the water with the words 'a true crime original' on it.
INVESTIGATION DISCOVERY
BODYCAM
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A police officer is holding a body cam in front of a dark background, immersed in true crime work.
INVESTIGATION DISCOVERY
SON OF SAM
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The word "Sam" related to a crime investigation on a black background.

BEHIND THE SCENES

RELATED PROJECTS

A man is shaking hands with a crowd of people at a Peacock World promo event.
Mark Wahlberg in sunglasses is standing in front of a store.